Software as a Service (SaaS) Or Opensource - which is Right for You!

Opensource and SaaS – it is like choosing between King Kong & Godzilla

Then again – both have their crosses and advantages. Let us find out more about these two platforms and how each platform can be useful to reap the benefits for your necessities. By the end of this article, you will get an idea about both the platform’s unique factors that will help you take that decision you are stuck at.  

Now, let’s agree to this - It’s not easy to pick the right platform, while you are planning to assemble a new application of product to use it with an Opensource or Software as a Service (SaaS).

You might think about the various parts like functionality, coding, security and cost of app or product while adopting a new software solution for your company or organization.

Everything depends upon the requirements and your needs. 

Opensource software and Software as a Service are two trends, which helps to minimize the software costs and save your time for all sized businesses. However, it all depends on your need. 

Opensource has benefits to download the app and use it (so as to test in in your own premises), developer can modify the source code for any purpose, and inSaaS, all you have to do with sign up, pay the subscription, connect your domain or use one provided within your account.

In a word, an opensource application has always have an edge over SaaS platforms.

So, before you spend your time and invest in these platforms, you must be familiar with Opensource and SaaS.  

Throughout this post, we will talk about the difference between open-source and SaaS platform and how products like Orangescrum and WakeUpSales are different in both editions.

Software as a Service (SaaS)

SaaS is the framework within which software is developed and can perform its functionality to save time and efforts.You have to pay for the application to easily build, manage and maintain sites straight from your web browser but you do not get the ownership of that.

Opensource

Opensource software source codes are freely available to download but you need to pay for custom designs, premium extensions, add-ons or Plugins. 

Let’s have a look at the difference between SaaS and Opensource 

•  No installation required for SaaS software and these are ready to use software’s in cloud but Opensource needs installation and setup.

• Software update is automatic and free of cost in SaaS but user updates manually in Opensource.
• Higher version with more features can upgrade at any moments in SaaS but you need to pay to get additional features in Opensource version.

• The data security in SaaS is high and data’s are stores with the software providers and the maintenance of data security also done by the software provider. But in open source the maintenance of security is done by the user in its server.

• In SaaS wide range of integration and interfaces are per-installed for smooth operation but in Opensource user have to go for the on demand integration with payments of self developed.

• Paid and rental model commercial plans are available in SaaS software with unlimited performance availability where free software with additional paid support is available in Opensource software.

Both Orangescrum- Project Management software and WakeUpSales –All in one CRM Application has Opensource and SaaS editions, let us look at the Opensource and SaaS comparisons;

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Things You Must Know Before Starting Your SaaS Product Marketing

When it comes to marketing your SaaS Product– something like a “project collaboration tool”or a“CRM application”, you need to know the right product marketing process to get better visibility and generate more revenue over internet. So as you reach more number of people who would want to use your product.

But, the BIGGER QUESTION IS – HOW!

According to the report, “The worldwide SaaS revenue is predictable to reach more than $20 billion in this year!”

In my previous article, I had described about, two of the best SaaS Products – Orangescrum & WakeUpSales developed by Andolasoft and today in this article, I will be sharing some important strategies to reach out to your target users or customers and how you can influence them towards your SaaS product.

Let’s get started;

1. Product Security

More than 75% of US App Population thinks that their personal information is not safe in the cloud and so they don’t trust on cloud security.

However, the fact is –a lot has improved and SaaS companies are taking a lot many steps to protect data loss and improve the security factors.We have implemented high quality security features in our SaaS products - OrangeScrum and WakeUpSales such as

• SaaS deployment model
• Secured Connection Access( TLS/SSL and HTTPS)
• Network Security
• Data segregation
• Data Backup

For your trust, let’s have a look at some of our customer feedback of our product.

“Orangescrum organizes our clients and our projects with the ability to quickly replicate these processes we develop for our services.” 

Jamie Smith

Director of Marketing Automation

Try OrangeScrum Free

“I really loved the UI of WakeUpSales. It’s very pleasant to work with. The Plugins library is not so rich at the moment but I'm sure it will grow by time. This crm is definitely worth for a try!”

Taylan Toprak
Owner,Estateslist.com,Turkey

Try WakeUpSales Free

    2. Know Your Target Customer

Before you start up with your million-dollar-marketing plan – you should be very clear as, who will be your target customer.

You and your team must be clear as how your SaaS product will help your end users and meet their requirement effectively.

Product level A/B testing is necessary and you need to spend more time on this.

It is always beneficial to create a realistic picture of target customers by collecting various information’s like: profession of users, user’s company details and the problems users are facing in their work place and how your app will solve their problems.

User behaviors, queries, reviews, social feedback and product survey also play an important role in targeting the right customer. 

3. Free Trial and Easy access to Web App

“Free Trial” is the strategy to get more users into your SaaS App - and to get their quality feedback in order to know what users think about your app and how it can be better.
Because at the end – users are the one who will be using it.
You should allow all your advanced features within this trial period;so as the users to feel the real power of your application.
In the meantime – you should be publishing high quality, reliable, educational and informative product content in your blog page.

If you have not created a blog page – create one. It’s very much important. 

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OrangeScrum and WakeUpSales- Two Powerful SaaS Products of Andolasoft

A Smart Project Management Application and an Easy Customer Relationship Management Suite – are the two most essential tools that is a must for any Organization across the globe. 

With stacks of R&D and hard work, you might able to develop a high quality product with latest technology but the question arise -how will the product get popular in software marketplace?

Enters SaaS

what exactly is SaaS?

SaaS is a software as a license distribution model through which third party Software and applications can be host by individual or organization for the availability of internet users and customers. It minimizes the installation requirements of others through its own data center with maintenance and support.

Why SaaS?

 
In this case, SaaS (Software as a Service) comes in to picture and this business model is more profitable and popular.

If we go with the ‘stats’

From 2008 “SaaS” is very much popular in the product market. Among $175 billion cloud revenue, $31.4 billion was SaaS revenue in 2015 and $37.7 billion in 2016 with a growth rate of 20%. 

According to International Data Corporation (IDC) prediction, it may go beyond$112.8 billion by 2019. Which is huge.

In this article, I am going tell you how companies like Andolasoft provide Software as a Service with its two most powerful SaaS Products 

-WakeUpSales and OrangeScrum.

Product with extensive features with better user experience, easy third party application integrations are some of the major benefits of a Software as a Service product.

“When [SaaS customers] need a solution, they do some online research, maybe ask a colleague, try the solution or watch a demo, and then buy. The whole process might take a few days, maybe a few hours. There’s no long, drawn out sales engagements, RFIs and RFPs, head-to-head “bake-offs,” contract negotiations, blah, blah, blah. Customers find it, they see it, they like it, they buy it.”

Peter Cohen
Managing Partner of SaaS Marketing Strategy Advisors

Source: Kissmetrics Blog

Most of the Custom Software Development Companies have been adopting the SaaS Business Model and debut with quality products. Companies are also adopting new ways to attract users like free trails and free user accounts.

Instead of providing a demo video about the product, “Free Trail” is the best way to reach more prospective users.  

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